On May 28^th – 30^th, 2010, sponsored by Zhejiang Province Tourism Bureau, 2010 Zhejiang (Shanghai) Tourism Trade Fair was held grandly at Shanghai Everbright Convention & Exhibition Centre. The group organized the subordinated hotels to attend actively and make united promotion with an overall image.

The exhibition area of Narada Hotel Group was focused by the picture show of all the subordinated hotels, highlighted the advantages and connotation of the group and revealed the Narada cultural features to the fullest extent. The promotional materials of all subordinated hotels were provided at the exhibition area; additionally, the promotion was made by means of showing propaganda videos to Shanghai citizens and the tourism market as well as tourist agents at the peripheral areas of Hangzhou. Over 300 brochures of the group and over 2,200 brochures of all subordinated hotels were released, various business companies, purchasers etc. from Shanghai and the peripheral areas of Hangzhou were received and nice exchange and communication were made with relevant tourism industry professionals at the exhibition.

Director General Zhao Jinyong and Deputy Director General Xu Peng of Zhejiang Province Tourism Bureau were also present at the Narada exhibition area and made genial exchange with the exhibition staff. By taking the advantage of Shanghai Expo and with the host of “2010 Expo Shanghai China” as an opportunity, this tourism trade fair enlarged the “Expo tourism” market promotion force and extent, while the brand image of Narada got revealed to the fullest extent once again and this will play an active promotion role for the development of Narada brand.